Point estimation guesses a parameter from data, and maximum likelihood picks the parameter that makes the observed data most probable. Interval estimation then reports the uncertainty around that guess.

Point Estimation

An estimator is a function of the sample used to guess a parameter .

  • Bias: ; unbiased means .
  • Consistency: in probability as .
  • Mean squared error: .

The sample mean is unbiased for ; the sample variance uses to stay unbiased for (Bessel’s correction).

Method of Maximum Likelihood

Given i.i.d. data with density , the likelihood and log-likelihood are:

The MLE maximizes by solving the score equation and checking the second-order condition (see Optimality Conditions):

Derivation: MLE for Common Distributions

Normal . The log-likelihood is

Setting gives . Setting gives , which is biased low (divides by , not ).

Bernoulli(). With successes, , so gives , the sample proportion.

Exponential(). , so gives .

Why maximize the likelihood

Under regularity conditions the MLE is consistent, asymptotically normal, and asymptotically efficient, attaining the Cramer-Rao lower bound where is the Fisher information. It is the frequentist counterpart to the MAP estimate in Bayes Theorem and Conditional Probability with a flat prior.

Interval Estimation

A confidence interval (CI) gives a range that covers with a stated frequency over repeated sampling.

  • Normal mean, known : .
  • Normal mean, unknown : , using the -distribution.
  • Large-sample MLE CI: .
  • The half-width shrinks like , matching the Central Limit Theorem scaling.

Worked Example: Proportion CI

Out of users, convert, so . The standard error is . A 95% CI is .

Interpreting a 95% CI

A 95% CI does not mean ” is in this interval with probability 0.95.” is fixed and the interval is random. Over many samples, 95% of such intervals contain . Also, MLEs can be biased in finite samples even though they are efficient asymptotically.